social copywriting, strategy and influencer marketing

Social Trends for 2024
a newsletter I wrote with insights on trends for the year for Media Cause

Live tweeting for E! News
I was in charge of Twitter strategy during my time at E! News, which meant joining onto conversations while they were happening, like I was a fangirl, too. (Okay, moment of truth: I am a fangirl.)
FIJI Water Girl at the Golden Globes
Stanning BTS on Grammys night, using threads to maximize engagement
Live tweeting The Bachelor, among other shows

Peanut from @nutterbutterrescuepupper for One Love Arizona
I did influencer marketing for client One Love Arizona, whose goal was brand awareness, with a secondary goal of donations, resulting in thousands of engagements and a long-standing partnership. (additional video 1 / additional video 2)

Let’s talk about… Justin Timberlake
Infographic I wrote and executed, garnering in hundreds of engagements for a small podcast

writing

‘Never Have I Ever’ Is the Only Show That Gets Grief Right
for Cosmopolitan Magazine

Honestly, who am I?
for griefandmedia.com

some thoughts on father’s day
for askmeanything.substack.com

How feet pics stepped into the spotlight
for Adolescent.net

podcasts

Neopets, an online game popular in the 2000s, is having a resurgence
for NPR Weekend Edition

Maximizing Your Bridal Budget Ft. Alex Piscatelli & Jessica Bishop
for Betches Brides

Your Wedding Only Needs To Feel Right To You
for Betches Brides

Episode 15 — Alex Piscatelli and Jack Molmud
for San Diego State University’s Journalism and Media Studies Podcast